Nairn Floors Ltd
Positions & Achievements
From 1975-1983 held positions of Product Manager, Marketing Manager, and Sales Development and Control Manager in this market leader in consumer flooring. Created new marketing techniques for the company. Introducing sophisticated product launches to the press and its customers using staged productions at London Theatres and other venues. Re-establishing company image with the trade. Enhanced the PR and marketing professionalism of the company. Creating a new sales and distribution system. Implemented major ongoing merchandising program for 2000 outlets. Raised brand share by over 10 percentage points.